When you want to break through the clutter and communicate something special to a customer, sending a postcard can be a great option. With our integration with Direct Mail Manager, you can create a list in Batchbook and quickly set up a postcard campaign and mail it via their tool. You can also pull contacts directly without a list, based on things like contact name, address, and tag.
Here are a few creative ideas to get you started!
Tell Your Champions You Love Them
Use our Champions feature to mark your favorite customers, then build a list of Champions and tell them how much you love them (perhaps for Valentine’s Day?).
Tell Past Customers You Miss Them
With a Custom Field Set, you can track purchase dates. Build a list of people who haven’t purchased recently, let them know you miss them, and give them good reason to buy again.
Share a Special Offer with Hot Leads
Using a Custom Field Set, you can mark leads as Hot, Warm, or Cold. Take it to the next level by sending a special “can’t ignore it” offer to your hot leads to help them make the decision to buy.
Send a Customer Service Coupon
When someone has an issue, its great to give them excellent customer service. Take it one step further by sending out a special coupon to folks that needed help. Just tag them in Batchbook, then pull a list based on that tag into Direct Mail Manager.
Invite Local Customers to a Company Picnic
Build customer loyalty and a sense of family by throwing a company picnic and inviting customers. When you have Batchbook integrated with Direct Mail Manager, you can build your mailing list based on city or zip code and send out your invitations!
Share a Product Announcement with the Right People
If you keep track of purchases in a Custom Field Set, you can send postcards announcing similar or complimentary products to anyone who made a previous purchase.
Say Thank You After a Sale
Send a customized thank you postcard after every sale. You can access your Batchbook customer database in Direct Mail Manager, which means you can search by name and send that thank you note!
Ask Champions to Share an Offer
Send a “pass the savings” postcard to your Champions list, asking them to give the card to a friend, who can then take advantage of a special offer just for knowing your champion!